Advertising : its role in modern marketing
Krugman, Dean M. and others
Advertising : its role in modern marketing - 8th ed. - Fort Worth ; The Dryden Press , 1961 - xxv,617p.
0030767520
Advertising
659.1 / KRU
Advertising : its role in modern marketing - 8th ed. - Fort Worth ; The Dryden Press , 1961 - xxv,617p.
0030767520
Advertising
659.1 / KRU