000 00487nam a2200193Ia 4500
005 20250619145236.0
008 250619s9999||||xx |||||||||||||| ||und||
020 _a0256100209
_c
_42.50
040 _aMAIN
041 _aEnglish
082 _a658
_bBAT
100 _aBateman, Thomas S. and Zeithaml, Carl P.
245 0 _aManagement function and strategy
250 _a2nd ed.
260 _aBoston
_b; Irwin
_c, 1993
300 _axxxv,662p.
650 _aManagement
942 _cBK
999 _c125172
_d125172