000 00505nam a2200205Ia 4500
005 20250619144844.0
008 250619s9999||||xx |||||||||||||| ||und||
020 _a0286627371
_c£4.75
040 _aMAIN
041 _aEnglish
082 _a658.8
_bWIL
100 _aWillsmer, Ray L.
245 0 _aDirecting the marketing effort
260 _aLondon
_b; Staples Press
_c, 1971
300 _a439p.
650 _aManagement
650 _aMarketing
650 _aMarketing Management
942 _cBK
999 _c114272
_d114272