TY  - BOOK
AU  - Enis, Ben M. and Broome, Charles L.
TI  - Marketing decisions: a bayesian approach
SN  - 0700223282
U1  - 658.8 
PY  - 1971///
CY  - London
PB  - Intext Education Publishers
KW  - Management
KW  - Marketing
KW  - Marketing management
ER  -