Rodgers, F. G. Buck <br/><br/>
The IBM way  : insights into the world's most successful marketing organization 

 - New York  ; Harper & Row Publishers  , 1986 
 - xiv,235p. 
<br/><br/><label>ISBN: </label>0060155221  $17.95 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computer Science
<br/><br/><label>Dewey Class. No.: </label>004  / ROD