TY  - BOOK
AU  - Govoni, Norman and Eng, Robert and Galper, Morton
TI  - Promotional management
SN  - 0137310196
U1  - 658.3 
PY  - 1986///
CY  - New Jersey
PB  - ; Prentice-Hall
KW  - Human Resource Management
KW  - Management
ER  -