Bennett, Peter and Kassarjian, Harold H. <br/><br/>
Consumer behavior 

 - New Delhi  ; Prentice Hall Of India  , 1981 
 - x,134p. 
<br/><br/><label>ISBN: </label>0876921721  12 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behavior<br/>Management<br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8342  / BEN