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The IBM way : insights into the world's most successful marketing organization

Rodgers, F. G. Buck

The IBM way : insights into the world's most successful marketing organization - New York ; Harper & Row Publishers , 1986 - xiv,235p.

ISBN: 0060155221 $17.95

Subjects--Topical Terms:
Computer Science

Dewey Class. No.: 004 / ROD

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